Loyalty Program – Brief Information

Thank you for choosing us!

Pregnancy and raising a child are among the most beautiful, yet most demanding times of our lives. During this period, we want to support our customers not only with high-quality products, but also with genuine benefits and extra discounts.

This is why we are launching our Loyalty Program on August 1, 2026, aimed at thanking you for your trust, rewarding repeat purchases, and providing exclusive discounts and unique offers for our members.

Participation in the Program is automatic for all our online customers.
If you provide your email address when making a purchase, the system will automatically create your loyalty profile, and you will start collecting points after your very first purchase.
After logging in, you can view your points, discounts, and loyalty level at any time.

Your loyalty points are automatically accumulated after every online purchase, linked to the email address provided at checkout. To view your points and discounts, please log in using the same email address. Instead of a password, we will send a one-time, 6-digit access code to your email address each time you log in.

Participation in the Program, as well as the collection and redemption of points, are subject to the Privacy Policy, the Terms and Conditions, and the Loyalty Program Rules.

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Why join?

As a Member of the Program, you can:

✔ Earn points after your purchases

✔ Redeem your points for discounts

✔ Receive extra points on your birthday

✔ Earn additional points by subscribing to our newsletter

✔ Reach loyalty levels

✔ Receive one-time exclusive coupon discounts

✔ Participate in special campaigns and promotions

✔ Be the first to know about certain offers and new arrivals

You can earn points with every online purchase. Log in and track your points!

Loyalty Program Policy

  • You earn points after every product purchase. The Loyalty Program starts on August 1, 2026. Point collection begins exclusively for online orders placed after August 1, 2026.
  • Points are credited to your loyalty account after the successful payment of the order. In the case of cash on delivery, points are credited after the package has been paid for.
  • In case of a return, points will be deducted in proportion to the refunded amount.
  • If no purchase is made with your loyalty account in our stores or online shop for 12 consecutive months, your accumulated points will automatically expire and be deleted.
  • Points cannot be exchanged for cash.
  • Points are non-transferable.
  • Points cannot be used for shipping fees.
  • Discounts cannot be used on promotional items.
  • Certain discounts, coupons, point-earning opportunities, or promotions of the Program may change periodically.

How does the Program work?

The Program is based on collecting points.


After every successfully completed online purchase, we automatically credit points to the loyalty profile associated with the email address provided at the time of purchase. You can later redeem the accumulated points for discounts.

The management of points and discounts is handled entirely electronically, so there is no need to issue a separate loyalty card.

Points are recorded and managed by an automated system.

Certain discounts, coupons, point-earning opportunities, or promotions of the Program may change periodically.

For certain products, product categories, manufacturers, brands, services, sales, or promotions, point collection or redemption may be limited or excluded (see Section 14 of the Loyalty Program Participation and Detailed Terms and Conditions). We provide information on current conditions in all cases on our website, on the relevant product page, or in our stores.

Points collected in the Program cannot be used for promotional
products and cannot be combined with other discounts or promotions.

  • You will be credited with 1 point for every 100 HUF spent.

Points are only credited after successfully completed and paid purchases.
No points can be earned on the delivery fee amount.

  • First login → 200 points

Upon your first login, 200 points will be credited to your account.

  • Newsletter subscription → 250 points

The points received for newsletter subscription are intended to thank you for your interest and trust.
If you unsubscribe from the newsletter after subscribing, the points received for this may be revoked.

  • Birthday → 300 points

For your birthday: you may be eligible to be credited with 300 points.

You can use your points in both our webshop and our stores.

Points cannot be exchanged for cash or transferred to another person.

You can redeem your points for various discounts:

  • 500 points → HUF 1500 discount on purchases over HUF 10,000
  • 1000 points → HUF 3000 discount on purchases over HUF 15,000
  • 1500 points → HUF 4500 discount on purchases over HUF 20,000

Coupons can be used above the specified minimum order value.

Certain discounts, coupons, point-earning opportunities, or promotions of the Program may change periodically.

Points cannot be redeemed for discounted products or for the following brands: Móra, Tornadora, Pelso, Little Dutch, Usborne.

The discount will be deducted from the gross purchase price.

If no purchases are made using your loyalty account for a continuous period of 365 days in our stores or online shop, the accumulated points will automatically expire and be deleted.

If you have previously made an online purchase with us using the same email address, you will be able to see your accumulated points immediately after logging in.

  • Your current points
  • Your reached tier
  • Your redeemable discounts


After signing up, we will send you an email notification regarding every purchase you make and the points you have earned.

The Loyalty Program starts on August 1, 2026. Point collection begins exclusively for online orders placed after August 1, 2026.

Active participation in the Program is rewarded with special loyalty levels. By reaching these levels, you can become eligible for one-time extra discounts. Levels are determined by your purchases.

Bronze Level

Attainment: above 1000 points

Benefits:

  • One-time 5% discount option
  • Extra offers

Silver Level

Attainment: above 1750 points

Benefits:

  • One-time 10% discount
  • One-time free shipping
  • Extra offers

 

Gold Level

Attainment: above 2750 points

Benefits:

  • One-time 20% discount
  • One-time free shipping
  • Exclusive offers
  • Regular discounts

Platinum Level

Attainment: above 3750 points

Benefits:

  • One-time 20% discount
  • One-time free shipping
  • One-time coupon worth HUF 10,000
  • Exclusive offers
  • Regular discounts